The Color of 2009: Mimosa

Published on December 14, 2008 by Hans Doddema. 8,859 views.

Recently, Pantone announced that PANTONE 14-0848 Mimosa is the color of 2009. “In a time of economic uncertainty and political change, optimism is paramount and no other color expresses hope and reassurance more than yellow,” they say. “Mimosa also speaks to enlightenment, as it is a hue that sparks imagination and innovation.” Do you agree?

Like you, I’m usually pretty suspicious about such blah blah and flowery language, even more so in press releases. But last year they predicted that 2008 would be the year of PANTONE 18-3943 Blue Iris. Now, I believe that color blue closely resembles Obama’s blue, doesn’t it? Interesting…

obama_blue

Filed under: Design, Politics

1 Comment

  1. Hans says:

    Or, did the Obama team even pick that bluish hue on the advice of Pantone? See here. Even more interesting.

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